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Audible
Welcome to your Imagination

Rufus Beck, the infamous German voice actor, stars in the latest brand campaign for the audiobook company, Audible. The campaign welcomes you into your imagination, bringing the viewer and listener in to the many audio book genres on offer as well as inspiring viewers to listen almost anywhere. 

The testimonial campaign is both educational and inspirational, being able to tell the story of what Audible is whilst at the same time highlighting the benefits of listening. The role of the sound waves being there to reveal the many stories you can listen to.

The TV campaign has two flights, summer and winter and is supported by a series of product focused DRTV spots, a social content plan and OOH.

Credits

  • Client: Audible Germany
  • Managing Director: Sophie Mayer
  • Executive Creative Director: Leila El-Kayem
  • Director Operations + Production: Alison Haly
  • Creative Director: Philipp Löffel
  • Copywriter: Jan Roters
  • Art Director: Sarah Hegyesi
  • Creative Strategist: Thomas Eon
  • Creative Producer: Monica Bialobrzeski
  • Date: May 2017